BML Success Story
Market Analysis
We analyze market and develop successful business plan
At a Glance
+25%
+25%p YoY sales increase, 1 year after the implementation of the strategy and program
The Situation
Medical Device Company A is a global company headquartered in the United States and is growing in the Korean market.
The relevant market seems to be growing, however Company A wants to know if the current growth of its product is a temporary phenomenon or an opportunity in the future.
In other words, Company A wants to confirm whether it will become a new business growth momentum in the long-term trend.
In this regard, BML was requested consulting services on market research, sales forecast, and opportunity factors.
Our Approach
▶︎ Characterize the market that is growing more than other sub-markets, after analysing macro market trends
▶︎ Develop and suggest services and messages that could satisfy the unmet needs of key decision makers in the market
▶︎ Derive points of differentiation from competitors
The Results
1 year after the implementation of the strategy and program by investing additional resources as suggested by BML,
+25%p YoY sales increase